Marketing Analyst sought by Cyber Sober Inc. in Long Island City, NY. Analyze digital marketing data and campaign performance to optimize marketing strategies. Req. Masters in Marketing or related. Salary: $82,139/yr. Mail resume to CEO, 4245 27th St, Long Island City, NY 11101. Specific Duties: 1. Plan and evaluate paid social media marketing campaigns; analyze campaign performance data including engagement rates, conversion metrics, and audience demographics to identify optimization opportunities and improve return on investment. 2. Develop digital marketing strategies across social media platforms by conducting market research on target audience preferences, platform trends, and competitor activities; determine approaches to enhance brand visibility and customer engagement. 3. Oversee content distribution workflows across owned and paid digital channels; analyze content performance metrics including reach, impressions, and click- through rates to assess marketing effectiveness. 4. Design and conduct SEO tests to evaluate search marketing tactics; analyze web metrics, keyword performance, and search rankings to improve organic search visibility and website traffic. 5. Monitor and analyze competitors digital marketing strategies, pricing, and market positioning in the food and beverage industry; research market opportunities and prepare competitive intelligence reports. 6. Develop and maintain key performance indicators for measuring sales growth, customer retention, and marketing campaign profitability; track marketing effectiveness across digital channels. 7. Collect and analyze marketing data from multiple digital sources including social media platforms, web analytics tools, and advertising platforms; verify data accuracy and prepare analytical reports with findings and marketing insights.
